Ever since Adidas has released Ultraboost with boost cushioning technology, Nike has been doing a lot of experiments with its midsoles. Sneaker cushioning is crucial for the sneaker releases these days as users in this age are a whole lot aware of the trends of the sneaker market.
Nike especially has tried a lot (literally a lot) of different and innovative cushioning tech in the array of its sneakers. For that reason, only Nike has come us with a new contender with Nike joyride.
The various attempts of Nike trying to innovate his sneaker cushioning even before boost are :
1. Nike Air Max
2. Nike Air Zoom
3. Nike Shox
4. Nike Lunarlon
5. Nike Free
6. Nike Zoom
7. Nike React
8. Nike ZoomX
Out of many of the cushioning innovations done by Nike, few of them failed too. Nike Shox was one such example with super exaggerated claims and a weird mechanical shock-absorber like design, it failed drastically. But still, Nike kept on experimenting with different designs and materials.
This proves the innovation done by Nike to evolve the sneaker comfort level as much as possible. Last year, Nike, in order to beat the undisputed cushioning champion- “BOOST“, released the Nike React Technology.
Nike React is a very lightweight outsole material and it went tow to tow with Adidas boost. But in order to completely crash down the sneaker cushioning industry, Nike has just released the Nike Joyride technology. But is this new tech better than the rest midsole cushioning technologies? Let’s Find out.
The Joyride tech will be widely available with the Nike Joyride Run Flyknit this August of 2019. This shoe consists of 4 different pods or sections in the outsole area of the sneaker which contains tiny plastic TPE (thermoplastic elastomer—a copolymer of plastic and rubber). These TPE beads, according to Nike provides optimal impact control in case of intense training. Nike also claims that Nike joyride provides 15 times more energy return as compared to Nike React.
Joyride beads are reminiscent of Puma’s jamming beads both in aesthetics as well as the description. But Nike uses TPE beads instead of TPU (thermoplastic polyurethane) NRGY beads as the Puma calls it. And jamming tech consists of the beads in one single pod but joyride does it with 4 different pods.
Nike Joyride VS Nike React.
When compared to Nike react, this technology aims to target a different type of user-base who is finding a shoe to run in without putting extra effort into it if that makes any sense. This is for that kind of runners who want a sneaker for a recovery run after a serious run to make the areas of foot feel better after the post-run schedule.
Therefore it is not wise to judge the new technology before making different claims before trying it, but here are a few major highlighting features of the latest cushioning tech from Nike:
-> 15 times more energy return as compared to Nike React.
-> Fly-knit upper for Maximum Breathability.
-> Beads made of TPE (Thermoplastic Elastomer).
-> TPE beads stored in different pods located as effective areas.
-> Perfect for recovery running.
Nike Joyride VS Boost.
You may be thinking of is Nike’s Joyride better than Adidas Boost when compared side by side. The answer is Boost is still way more squishy and responsive than Joyride by any means. But the custom sole compatibility of Joyride offers great fit according to the needs of the wearer. So the thing with Nike joyride vs Ultraboost is just not balanced as they target whole different kinds of users.
With keeping the plastic degradation problem in mind, Nike has told that the TPE beads inside the pods can be recycled completely as the whole shoe can go through Nike’s worldwide Reuse-A-Shoe program, which collects and recycles used shoes and transforms them into Nike Grind, a material used to create courts, tracks, fields, and playgrounds.
The Nike Joyride Run Flyknit is available to Nike Members from 25 July 2019, before being rolled out globally via the Nike on the 15 August